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Virtual food drive brings in over $101-thousand for WBFB

PHOTO. Supplied by Brad Allan. The Wood Buffalo Food Bank was deeply impacted by the flood.

Due to the COVID-19 pandemic, the Wood Buffalo Food Bank and Northland Forest Products hosted their first ever virtual food drive during the month of April.

Their hopes were to collect much needed monetary donations after fundraisers had to be postponed and there was an increase need in the food bank.

To kick things off Northland made a $25,000 donation and encouraged others to donate online.

Throughout the month there was a huge amount of support from individuals and businesses within the community and a total of $101,836 was raised.

“We were pleasantly surprised with how well the Virtual Food Drive went considering this was something we had never done before,” says Dan Edwards, Executive Director of the WBFB. “Not only did it raise enough to cover what our Spring Food Drive would typically bring in for monetary and food donations, but it also brought attention to the ease of donating online from home.” Due to this awareness, the WBFB saw a large increase in donations made through their website.

The Wood Buffalo Food Bank was deeply impacted by flooding and is encouraging online donations as they continue to serve the community during this difficult time.

IUOE LOCAL 955 is matching all donations for dollar up to the amount of $100,000.